Marca by BolognaFiere 2027 - Dates and Hotel Options in Bologna

Everything you need to know about MARCA by BolognaFiere 2027

MARCA by BolognaFiere 2027 is the premier European trade fair dedicated to private label products and retail innovation. Held annually in Bologna Fiera, Italy, this year's edition is taking place on January 13^th and 14^thand will once again gather manufacturers, retailers, distributors, and industry professionals to showcase the latest trends, product innovations, and solutions in the private label sector.

The exhibition serves as a key platform for networking, business development, and market insights, making it one of the most important B2B events in the European FMCG and retail calendar.

What to Expect at MARCA 2027

MARCA 2027 spans the full spectrum of private label products and services, including:

Food and beverage innovations

Health and beauty products

Household and consumer goods

Packaging solutions and sustainable materials

Retail technology and merchandising solutions

Market insights and trend analysis

The trade fair attracts thousands of exhibitors and tens of thousands of visitors from across Europe and beyond, positioning Bologna as a hub for private label business and innovation every January.

Who Should Attend

MARCA 2027 is essential for:

Retailers and supermarket chains

FMCG manufacturers and private label producers

Distributors, wholesalers, and import/export specialists

Brand managers and procurement teams

Packaging suppliers and technology providers

Industry consultants and market analysts

For companies expanding in private label markets or seeking international partnerships, MARCA provides unmatched visibility, networking, and business opportunities.

Secure Your Hotel for MARCA 2027 with Fair Point

Attending MARCA by BolognaFiere 2027? Hotel availability near the exhibition is limited, and prime rates rise quickly.

Fair Point specializes in trade fair and corporate hotel bookings worldwide. With over 16 years of experience, we provide:

Tailored hotel offers based on location and budget

Group booking management for corporate teams

Strategic hotel sourcing near MARCA venues

Flexible accommodation options where available

Dedicated personal booking assistance

Request your free, non-binding hotel quote today and secure your stay for MARCA 2027, so you can focus on business growth, networking, and discovering the latest private label innovations while we handle your accommodation.

How to get to Bologna Fiera

Bologna Fiera is a modern venue with easy access from the railway station and with a dedicated motorway lane entering the fairground directly.

By Bus

Bus line 28, 32, 35, 39 stop at SUD MORO entrance
Bus shuttle AEROBUS BLQ from the airport to the venue

By Car

Bologna Fiera is accessible by car from the ring-road exit number 8 , to parking Costituzione. If you are traveling from Florence, Milan, and Ancona exit at the new "BOLOGNA FIERA" toll booth motorway A14. There is a parking system with 14,500 covered parking spaces that can be reserved in advance.

GPS coordinates: latitude 44.509315 ; longitude 11.362436

Not Sure Where To Begin? Fair Point Can Help!

Request A Personalized Booking Offer

Book a Hotel Close to Marca by BolognaFiere 2027 and Get the Best Price for Group and Individual Reservations

By Choosing To Work With Us You Get:

Curated hotel offers that fit your criteria and answer all your needs;
Personalized customer support and a personal account manager;
Cost-effective options for accommodations;
Insight into the trade fair industry;
Optimized booking solutions;
Frequent business travel programs and discounts;

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